SUSTAINABILITY
Divert

Problem: Our oceans are declining rapidly. By 2050, there will be more plastic than fish in the world's oceans. Up to 12.7 million tonnes of marine plastic waste enters the oceans each year and approximately 640,000 tonnes of fishing gear is lost globally each year. 
Solution: ‘Divert’, a new diving equipment brand proposed to help combat the marine plastic pollution crisis. Obsolete fishing gear, ropes, trawl nets and plastics are retrieved from our oceans. The new ‘Divert’ diving fin is constructed using parts of this waste, which is collected in landfills and then recycled.

​​​​​​​Branding         3D Modelling & Rendering         Editorial Design         
Target Audience
3D Visualisations
Brand Book
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